5 Tips To Write An Email Customers Will Actually Open During A Crisis
April 28, 2020
Customer communication during COVID-19 is critical. Important information about changes to the customer experience, policy changes, and safety tips are often best communicated to customers in email. Today people are home, and they are connected on their desktop computers, tablets and mobile devices more than ever. More than half of Americans check their personal email more than 10 times a day. Email marketing has also been linked to a high ROI, increased sales and improved customer retention.