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Are You Meeting (and Setting) Customers' Expectations?

Tuesday, March 24, 2020

Written by Jason Feifer

My family and I went out for brunch recently in Miami. We ordered about $60 worth of food, and when the waiter asked what I’d like to drink, I said what I always do: “Just water, please.”

“We charge 50 cents for water because we filter it five times,” the waiter said. That’s ridiculous, I replied. The waiter agreed -- in fact, he said, he’d been trying to talk the restaurant’s owner out of this policy for a while now. But the owner wouldn’t budge because he’d invested in some fancy filtration system.

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$2.7 BillionBudget Reserve

$2.7 BillionBudget Reserve

Ohio Has the Fourth Largest Interstate Highway System

Ohio Has the Fourth Largest Interstate Highway System

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Ohio is One of the Top 10 Freight Destinations

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7th Largest Economy in the U.S., 21st Worldwide

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Ohio Ranks No. 9 in Competitive Labor Environment

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No Corporate Income or Profits Tax

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